Performance Marketing Blog

Capabilities of a Next-Gen Retail Media AD Platform

Discover advanced tools for seamless management, precise targeting, and comprehensive analytics.

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Unlocking incrementality insights in retail media

Retail media measurement needs a custom approach. Six companies share unique insights and strategies for marketing success.

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Embracing an Omnichannel Future

Exploring the false dichotomy of Walled Gardens vs. Open Web

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How Retail Media Networks Can Conquer Complexity to Unlock Growth

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The Skai 5: Five Reasons to Add Walmart Connect’s Omnichannel Benefits to Your Expanding Retail Media Portfolio

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How Leading Brands Used Skai to Unlock the Power of Amazon Marketing Cloud

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The Evolution of Apple Search Ads, Post 4: Engaging Users from the Start with Today Tab Ads

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Monthly Industry Snapshot – July 2024

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Q2 2024 Digital Media Performance in EMEA and the United Kingdom

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Holiday Social Advertising Planning 2024: What to Consider Before Decking the Halls

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Holiday Paid Search Planning 2024: Get Your Strategy on the Nice List

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Monthly Paid Media Spend Snapshot – July 2024

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Holiday Retail Media Planning 2024: The Strategy You Need to Sleigh the Season

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Amazon Ads Streaming TV for Retail Media Marketers

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Roundel Media Studio: Democratizing Retail Media for Small and Medium Businesses

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